Define Your Niche 

To deliver content that resonates with viewers, decide on which type of videos you'd like to churn out and for whom. For instance, you may specialize in skits about habits of modern youngsters. 

It's important to know your target audience to speak the same language as them. Explore the profiles of other creators from your niche to check their hashtags, emojis, and tone of voice. 

Apart from creating content that is likely to go viral, a profound understanding of your audience is crucial for your ad campaigns. When fine-tuning them, you'll be required to indicate the specifics of your viewers — from age to device type. This will ensure the relevance of your ads and boost your ROI from them. 

Optimize Your Videos for Discovery 

Keywords can help you increase your reach. Incorporate them in hashtags and captions for every post. 

The set of hashtags should include two categories of words: niche and popular. The former will let people discover your content with greater precision, and the latter will give it a chance to go viral. Avoid using too many words at a time or applying the same set for all posts. 

Captions can be up to 4,000 characters long. The ones that contain from 101 to 200 symbols work the best. An ideal caption explains what the video is about and contains a call to action. 

Another crucial element of TikTok marketing is sounds. Pick trending songs and effects to accompany your posts. The app's built-in functionality allows one to easily discover the hottest tracks. 

Maximize Video Performance and Engagement 

Quality content has better chances for snowballing than mediocre videos. Invest in a decent camera and a tripod to hold it. 

Experiment with the length of your videos. Those longer than half a minute tend to better engage viewers. Their shorter counterparts boast higher reach. 

The TikTok algorithm favors posts that people watch till the end. Hook viewers in the first couple of seconds. Show them from the onset what the post will be about. Create suspense and use editing effects to make the video dynamic. 

Think About Timing 

To reach more people, post when your core audience is in the app. For instance, adults who work all day long tend to visit TikTok in the evening. The sooner after the publication people see your posts and react to them, the more actively the app will recommend this content to others. 

Even if you deliver a dozen videos per day, it won't be classified as overspamming. The app's algorithms will selectively show some pieces of your content to each viewer. It would be smart to create a series of videos, united by the same trendy topic. For instance, these can be posts about working out different muscle groups. 

Interact with Other Users 

To engage with your audience, follow these tips: 

• Regularly reply to people's comments 

• Go live to indulge in interactive dialogs with your viewers 

• Join challenges that fit your niche and tone of voice 

• Collaborate with other creators by making joint videos or split-screen duos 

After you establish emotional rapport with people, they will be more eager to like your content. 

Resort to Paid Promotions 

There is nothing wrong with spending money on promoting your TikTok account. One of the ways that we've already mentioned is advertising. Pick a video that you want to make visible for a wider audience, select your goal, and pay for the campaign. 

Alternatively, you may order TikTok views for cheap . This measure can help if you rely on the services of a credible provider. However, it's just an additional tool for those that we've described above. It will be of little use if you don't engage with your followers or compromise on the visual appeal of your posts. 

Continuously Analyze Your Performance 

To understand what works best for your audience, leverage real time analytics. There are multiple tools on the Internet to choose from. 

Hopefully, the contents of this text gave you a notion of how to get views on TikTok. Apply all these recommendations in tandem to benefit from a synergy effect.